Effective advertising on Marktplaats.nl
Het begint op Marktplaats
Marktplaats.nl is de grootste website voor kopen en verkopen tweedehands spullen in Nederland. Op Marktplaats.nl wordt dagelijks meer dan 350.000 advertenties geplaatst door particulieren en bedrijven. Vooral veel auto's worden via Marktplaats verhandeld.
Advertise on MARKTPLAATS.NL
Het begint op Marktplaats
UpStreamAds takes care of everything – fast, smart, and hassle-free.
Marktplaats.nl is een drukbezochte website met ruim acht miljoen paginaweergaven per maand en is hierdoor bij uitstek geschikt voor een grote campagne.
Why advertise on Marktplaats.nl?
- Landelijk bereik mogelijk
- Breed publiek
- Veel rubrieken
- Grootste koop- en verkoopwebsite
Bereik dagelijks duizenden bezoekers.
Met dagelijks ruim twee miljoen bezoekers is Marktplaats.nl een ideale plek om landelijke campagnes te starten en/of te verlengen.
De doelgroep is divers. Op Marktplaats.nl komen zowel jongeren als ouderen. Hierdoor wordt uw banner door een breed publiek gezien.
Categorie en rubriek
UpStreamAds biedt de mogelijkheid om alleen binnen specifieke rubrieken te adverteren. Als uw banner beter past binnen het segment Kindern en baby's of juist in het segment Auto dan kunnen we daar op focussen.
Target audience for Marktplaats.nl
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Particuliere kopers
Koopjesjagers, handelaren, verzamelaars, mensen die graag spullen vinden
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Pariculiere verkopers
Kleine handelaren, verzamelaars
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Zakelijke kopers
Handelaren op zoek naar tweedehands spullen
Specifications for advertising on Marktplaats.nl
Days to show banners
Banners are served on the following days on Marktplaats.nl:
Specific sizes and remarks
Marktplaats.nl dictates a number of criteria for sizes and banners:
| Banner kind |
Width (px) |
Height (px) |
Max. Size |
Remarks |
| Leaderboard |
728 |
90 |
150kb |
GIF, JPG, PNG, HTML5, 3rd party tag |
| XL Leaderboard |
970 |
90 |
150kb |
GIF, JPG, PNG, HTML5, 3rd party tag |
| Medium Rectangle |
300 |
250 |
150kb |
GIF, JPG, PNG, HTML5, 3rd party tag |
| Halfpage |
300 |
600 |
150kb |
GIF, JPG, PNG, HTML5, 3rd party tag |
| Billboard |
970 |
250 |
150kb |
GIF, JPG, PNG, HTML5, 3rd party tag |
| Skyscraper |
120 |
600 |
150kb |
GIF, JPG, PNG, HTML5, 3rd party tag |
| Wide Skyscraper |
160 |
600 |
150kb |
GIF, JPG, PNG, HTML5, 3rd party tag |
Additional information for advertising on Marktplaats.nl
Marktplaats hanteert aanvullende eisen met betrekking tot bannerformaten. Raadpleeg hiervoor de website van marktplaatszakelijk.nl voordat u een campagne start.
What are the options?
UpStreamAds customizes your campaign on Marktplaats.nl, but also on other websites and apps. Our sefvices are very affordable and complete.
Your banners are displayed on websites, in mobile apps and desktop apps. If desired, we display your banners exclusively on a specific platform or website.
We do not display banners and advertisements within search engines like Google and Bing, nor via Facebook. These platforms have their own closed system that we do not have access to.
Submitted banners are displayed on pre-approved websites through a number of exchanges after approval. These exchanges have strict policies regarding sensitive content, such as gambling and offensive content. We do not advertise on such websites. Obviously we cannot accept campaigns for these kind of websites.
With UpstreamAds you do not only reach out to your existing customers, but also to potential new customers. And that on every platform: PC, Mac, tablet and mobile.
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National and local reach
Choose a city, region or country. You can display your banner as narrow or wide as you want.
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Minimum and maximum price
Your banners are sold through exchanges. Our system searches for the cheapest and best scoring placements for your banners. You set a price bandwidth and never pay more than your maximum.
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Fixed bugets and no surprises
If, for whatever reason, we cannot meet the desired number of impressions, your credit will remain valid for other days or campaigns. You only pay for what you want to advertise. We do not charge for any overspend.
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Prospecting and retargeting
The first campaign is usually a prospecting campaign: the system looks for the best performing target group. This campaign can be used to set up a retargeting campaign to bring back visitors who have already visited your site.
We are your cheapest option!
Please feel free to contact us for all options. We can make you the best offer. Found a cheaper alternative? Then your advertising campaign with us will be free of charge!
Advertising on Marktplaats.nl does not have to be expensive!
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100% Transparent
You only pay for what you use. For each campaign, we charge only €10 setup fee for approving your banners. No extra costs for hosting or consulting.
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Always in Control
We actively monitor and optimize your campaign. Through our customer portal, you have real-time insights and receive weekly updates.
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Bulk and Premium Advertising
Reach more customers for less money. Bulk campaigns start at €0.25 per 1,000 views and are ideal for maximum visibility.
Want to advertise more specifically? Premium advertising starts at €1 per 1,000 views, where you choose your target audience and advertise on exclusive platforms. More information on our advertising options.
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Prospecting & Retargeting
With prospecting, you reach new visitors, while retargeting brings back previously interested customers to your website.
For even smarter targeting, you can use a retargeting pixel or product-specific ads.
